Our need for purchased milk has increased drastically in the last few months. Each week we are distributing about 6,000 gallons of milk during the coronavirus pandemic. One gallon of milk per person per year is just a small fraction of what the USDA recommends to maintain a healthy and balanced diet. With your help, we can continue to not only help our local dairy industry, but also help those struggling with hunger.
A reality we face is that milk is rarely donated, in fact 80% of the milk we are able to provide is milk we have to purchase. That’s why we need your help! In order to provide more milk, we need to raise more of the funds needed to purchase the milk. We also focus on purchasing as much milk as we can from local farmers to help those in need.
You can help us reduce that gap between what is needed and what we're able to provide (a.k.a. the "Milk Gap") by "adopting" a dairy cow today.
When you "adopt" a dairy cow, you are making a donation that we will use to purchase milk and distribute it to those facing hunger in southwestern Wisconsin. You can choose to "adopt" the milk production from one morning for only $20, a day's worth of milk for $36 or a week's worth for $252! Consider getting your workplace involved by hosting a donation drive to provide one month's worth of milk for $1,080. You can help those struggling with hunger and help reduce the "Milk Gap".
In June, all donations will be matched, up to $45,000 thanks to generous sponsors: Alliant Energy Foundation, Park Bank, Roth Cheese, Roger & Ralph Werndli Charitable Fund, Tito's Vodka, Clack Corporation & Compeer Financial. Beyond feeling good about helping those facing hunger this summer, each adopter will receive an adoption certificate that features the "sassy" bovine beauty of their choice.
What are you waiting for? Adopt-A-Dairy-Cow now!
We are proud to announce that the Adopt A Dairy Cow program was awarded the 2017 Innovator of the Year Award through Feeding America!
Check out these hilarious and sweet "moopers" from the commercial shoot:
Interested in helping us to spread the word? Download our Marketing Toolkit today!
Thank you to the following 2020 supporters of our Adopt-A-Dairy-Cow program: